THE CONCEPT

The designers that influenced our visions when the information flow was limited by physical boundaries were just a few.

Now that we have a continuous cross reference with the world that surrounds us, it has become easier to share visions and ideas. With the globalisation of thinking, we felt the need of harmonizing centuries of history of the watch as a functional object with the world of design.

The necessity of innovating shapes while making things more “user friendly” will strongly be the “Leit Motiv” of every N.O.A creation.